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Cleaning up your Google Shopping Data Feed

Cleaning up your Google Shopping Data Feed Before creating shopping ads with Google AdWords, you first need to upload your product catalog into Google Merchant Center because this data is what feeds into your shopping ads and the quality of your data will impact your conversion rates. Since the product catalog is the foundation of […]

How To Get Started with Google Shopping

How To Get Started with Google Shopping A good campaign structure is the key to success with Google AdWords Shopping Campaigns. It helps PPC experts optimize campaigns and makes it easier to set appropriate bids based on the value and popularity of products. There are a number of approaches to structure Shopping Campaigns and may […]